“Andrea is one of the best copywriters I know. She’s a masterful storyteller and knows how to craft your message in a way that makes it easy for your audience to absorb. She has an amazing skill and gift that will add to your bottom line.”
John Michael Morgan
best-selling author of Brand Against The Machine
www.johnmichaelmorgan.com
“Let me talk to you about Andrea. It was really important for me when hiring a copywriter to get someone who understood sales…I’ve been known for getting literally hundreds of people running to the back of the room to sign up for my programmes so it was really important to get a copywriter who understood those same psychological triggers that could get people to take action… I’m very happy to report that I’ve been able to do, so if you’re thinking of doing the same I would highly encourage you to hire Andrea as your copywriter too.”
Andy Harrington
international speaker, motivational expert, and founder of the Public Speakers University and the Professional Speakers Academy
“I can’t praise Andrea highly enough. And yet I don’t really want to because if more people get to hear about her she may not be available to work on my stuff. So hats off to her. But don’t tell anyone.”
Neil Shah
director of The Stress Management Society
and award-winning entrepreneur
“Sales have jumped from 2 or 3% to 20% and are staying there. That’s a fantastic conversion rate. Initially we’d written our own copy. Yet when you think of the amount of money you lose by doing that it’s a no brainer to get a professional copywriter to do it. Andrea’s copy just flows. Obviously it makes people buy. I’ve got no hesitation at all in recommending Andrea. She’s making us decent sales now and we just wished we’d used her about 6 months ago.”
Greg Scott – co-creator of Internet Lifestyle Starter Kit
“I’ve chosen Andrea to assist me on numerous projects because she a unique way of taking something complicated and turning it into a simple but powerful marketing message that grabs attention. I would highly recommend Andrea if you have the need for effective copy writing.”
Carl Kilvington – www.carlkilvington.com
“100% success rate. I work in sales, and I really rate Andrea’s work.”
Michael Yellop – group development director of Anglian Home Improvements
Andrea’s writing is immediate, meaningful and clear, and she stays beautifully on brief. Because she gets on brilliantly with the most challenging of people, she can charm results out of what seems to be thin air.
Zena Wigram – marketing manager
“We engaged Andrea to work with us on an award submission. She expertly dissected the benefits that the project had delivered, and succinctly constructed our dialogue in support of our submissions. I would have no hesitation in recommending Andrea as an exceptional individual, who is extremely personable and focused in what she does. I am sure that I will use Andrea’s services again, should the need arise.”
Tony Davey – Capita Consulting
“Andrea is creative and personable – she has a unique ability to express concepts and practices in a way that ensures the content is accessible to a wide range of clients. She is an important and integral part of any delivery team and brings fresh-out-of-the-box ideas to her clients, and their clients too.”
Allen Pluck – ex chief executive of Harrow In Business
“I was writing a book – Living a Laptop Lifestyle – and I wanted a wordsmith to review our book. Andrea – Wow. Feedback? Her feedback was constructive, directive, specific. I did have to rewrite parts of the book, but that’s OK ‘cos now we have a book that I’m dead proud of… Andrea has the driest and wittiest sense of humour which sparks creativity in her copy too. She is the person you want to invest in for words that sell.”
Fiona Scott – www.GregAndFionaScott.com and author of Living A Laptop Lifestyle
“I came to learn how to write better web copy and sales letters and I’m encouraged by my results, now that I’m putting them into practice. Andrea really focuses you on who your audience is and how to write copy that’s packed with benefits. I’m embarrased looking back at what I used to churn out. This is much better. A few small tweaks can make a real difference and I’ve definitely seen increased sales and positive feedback. My last sales letter got a 41% response rate. That’s unheard of! I also particularly liked her explanation of how to use apostrophes.”
Joanna Cooper – coaching client
“When we have to change direction on a project, I can always count on Andrea to come up with another way of looking at the situation. No one can better express a situation with speed, efficiency and accuracy. She is No 1 in my book!”
Dee Dee Ruffo Nash – Ruffo Nash Designs www.ruffonash.demon.co.uk
“I just wanted to say thanks for the training session on Monday. It was really informative and has given me loads of ideas for when we get up and running at the cafe. Also, I know a company looking to review their marketing plan. I happened to mention the course I was on and they were very interested in getting some professional input.”
J Collins – local business marketing course delegate
“Thank you Andrea, your seminar ‘An Introduction to Practical Marketing’ today was imparted both eloquently and gracefully. The Art of Effective Communication is clearly your forte.”
Andreas Karaiskos – creative consultant www.andreaskaraiskos.com
“Thank you for all your help on the PR course. And now I can show off cos my press release appeared published online today and I am really pleased with it.”
Daniella Poonwalla – mumpreneur
“I’m so glad I found a great Hook for my marketing material. (Did you see what I did there, Andrea?) You’ve taught me how to identify my market, write as if I was talking to a friend, and get more sales. Thank you. (Or course you realize I only wanted you to proof read the document, woman!)”
Beth Long – importer and entrepreneur
“I deal with Andrea because she is quick to understand a copywriting brief and I am confident she will submit copy in an appropriate style covering the key points we wish to make and present them in a format that our audience will enjoy reading. Her manner when dealing with people across our company, and the members of the public she has interviewed on our behalf is exemplary. I would recommend Andrea to colleagues – but probably not to our competitors!”
Rosie Salkeld – ex marketing coordinator, Warden Housing Association
“We train and advise small and medium sized businesses. Since 2007 Andrea has delivered our online and offline marketing and PR training, and worked with us to advise clients. Our clients really like Andrea. We ask for feedback from everyone after courses, and hers is always high.”
Lynn Hiskey
Training Manager, HiB enterprise agency
“Andrea launched our customer newsletter and worked on it for many years, writing the copy and organising its design and print. We’re very proud, but not surprised, that her efforts won us the national title of ‘Customer Newsletter of the Year’.”
Simon Ballard – former director of Singer & Friedlander (City investment house)
“I have worked with Andrea since 2004 and her PR skills have helped us become one of the UK’s leading authorities. Andrea is a fantastic person to have on your marketing team. Her experience and know how will save you loads of time and money. Thank you so much Andrea.”
Feza Sengul – business development manager
“It was great to work with someone who had experience of filmmaking. Her scriptwriting skills and knowledge of communications certainly helped us progress the production process more quickly than usual. With Andrea accompanying the film crew on location, she was able to deal with problems on the spot. Her creative input saved us an immense amount of time. We would be very happy to work with Andrea again.”
Andrew Herring – managing director, Mediapool
“I’ve learned a lot from her about how to use words.”
Andrew Stirrup – personal development and business coach
“This has been a really useful exercise. It’s helped us to understand how the hundreds of bits of communication across the organisation work. And where they need to work together better. Excellent work.”
Kate O’Malley – publications manager at Harrow Council
“I have been approached by couple of newspaper companies who are interested in my story. This is very useful as a pre-launch campaign, and I would welcome any more ideas you may have. I take this opportunity to thank you for the public relations work carried out so far to promote the course and of course myself as a budding entrepreneur.”
